NewVision upstream

Introducing AutoDesign: Faster and Smarter ESP Design in nv.design

August 2026

ESP system design has traditionally been a manual engineering process. Every component—from the gas separator and pump to the seal section, motor, cable, and surface equipment—has to be selected individually while ensuring compatibility across the entire assembly.

30–40 minutes average time traditionally required to design one ESP system

With the introduction of AutoDesign in nv.design, this process becomes dramatically faster without compromising engineering quality.

Every valid configuration, evaluated in seconds

Rather than selecting equipment one component at a time, engineers simply define the design boundaries, including preferred manufacturers, equipment series, and operating frequency range. AutoDesign automatically evaluates every compatible equipment combination and ranks the results according to the selected engineering objective, whether it is maximum efficiency, the closest match to the pump's nominal flow rate, or another optimization criterion.

Instead of reviewing only a handful of possible configurations, engineers can now evaluate every technically valid option in a matter of seconds.
 

AutoDesign results showing a complete compatible ESP assembly 

AutoDesign presents the selected equipment and key engineering parameters in one assembly view. Open the image for full detail.

Two engineering workflows

AutoDesign supports two different design approaches depending on the engineering task.

Detailed Mode

Guides engineers through the complete assembly process step by step, applying engineering constraints and optimization criteria throughout each stage of equipment selection.

One-Click Mode

Provides rapid preliminary design. Engineers select manufacturers and operating frequency, click Calculate, and receive a complete ESP assembly within seconds.


 

AutoDesign ranked pump results with performance curves and operating range 

Compatible results are ranked against the selected engineering objective. Open the image for full detail.

Engineering validation built into every calculation

AutoDesign is more than an equipment selection tool. Every recommended configuration is continuously validated using the engineering logic already built into nv.design.

During calculation, the system automatically verifies:

  • Casing ID and equipment clearance
  • Pump and motor compatibility
  • Gas separator capacity at the selected operating frequency
  • Motor loading
  • Thrust bearing loading
  • Complete assembly compatibility


 

If a selected gas separator cannot provide sufficient throughput within the specified operating range, AutoDesign immediately identifies the limitation and recommends possible solutions—such as increasing the minimum operating frequency or selecting another separator—without requiring engineers to restart the entire design process.

Assembly verification before final selection

The workflow concludes with the Assembly Check screen, where engineers can review all calculated parameters for every assembly component while confirming compatibility and casing clearance before finalizing the design.
 

Six-step AutoDesign workflow from design boundaries to assembly check 

The complete AutoDesign workflow—from setting design boundaries to the final assembly check. Open the image for full detail.